The E-commerce feature lets you sell merchandise — t-shirts, tote bags, posters, and so on — alongside ticket purchases at checkout. Buyers receive a merchandise claim ticket along with their event tickets, which staff scan at the event to fulfill the order in person.

This feature is off by default. Submit a request for access with the subject "Ecommerce features" and the team will review whether it fits your use case.

Creating Products

Once enabled, the E-commerce section in your admin includes a Products area. To create a simple product (no size or color variants), click +, enter a name, price, and internal SKU, then optionally add a description and image. Use the Inventory step to control stock either manually with the In Stock toggle or automatically with Manage Stock and a quantity. Finally, in the Events step, choose which event, dates, and tickets must be in the cart for this product to appear at checkout.

Products with Variants (Attributes and Attribute Sets)

For products with multiple options — like a t-shirt available in sizes S/M/L and colors Blue/Green — use attributes:

1. Create individual attributes (e.g., a Size attribute with values S, M, L)
2. Group them into an attribute set (e.g., a "T-shirt" set containing Size and Color)
3. Create the product, select the attribute set, and check the option combinations you want available
4. Set quantities and (optionally) unique prices for each combination in the inventory grid
5. Connect the product to the events and ticket types that should display it at checkout

The system auto-generates every combination of attributes for you, so you can manage stock per variant — for example, marking large green shirts as out of stock while small shirts remain available.

Reports and Fulfillment

Two reports are available in the Reports section under Event Management:

• Product Inventory — total inventory across all events, optionally filtered to a specific event
• Product Manifest — all merchandise sales for a chosen event, useful as a paper checklist when fulfilling on-site

You can also fulfill merchandise tickets through the Mobile Box Office app at the event, the same way you'd scan an event ticket.

Fees and Payout

The merchandise fee is 2% of the product price plus $0.30 per product, plus the standard merchant processing fee on the order. For a $10 product, that works out to roughly $0.76 in fees, leaving $9.24 in revenue to the organizer. Fees are deducted from the buyer's payment — the buyer pays the listed price — and merchandise payouts are issued together with ticket fee payouts.